Leads, not jobs
Lead platforms and ads report enquiries. Your bank account reports jobs. Nobody is measuring the gap between the two.
Who it's for: Trades
More booked jobs. Less spent chasing them.
For electrical, plumbing, HVAC, solar and building businesses that have outgrown word of mouth and are tired of paying for leads that never become jobs.
What usually gets in the way.
Calls missed on the tools
The phone rings while you are on a roof. By the time you call back, the customer has booked whoever answered.
Quotes that go quiet
Quotes go out and nobody follows up. Every one of them is a job you already paid to generate.
A database nobody works
Years of past customers and old enquiries sit in the job system. They already trust you, and nobody contacts them.
How the system works for trades.
What a first 90-day plan usually covers.
Every plan is built from your numbers, so yours will differ. These are the places we look first.
How the plan works- Track calls, forms and quotes through to booked jobs in your job system
- Fix speed to lead: missed-call text-back, after-hours answering, quote follow-up
- Google Business Profile, local SEO and AI search for the suburbs you want
- Google Ads judged on cost per booked job, not cost per lead
- A reactivation campaign to past customers and lost quotes
Questions we get asked
Do you work with sole traders?
The 90-Day Plan suits established businesses with a team and a steady flow of enquiries. If you are a sole trader, the plan may still help, but tell us your situation first and we will be straight about fit.
Does this replace hipages or other lead platforms?
Not on day one. The plan measures what each source actually turns into jobs, then shifts budget toward the ones that pay. Often that means relying less on rented leads over time.
Which job systems do you work with?
We connect tracking to the system you already use, such as ServiceM8, Tradify, simPRO, Fergus or a CRM, so reporting ends at a booked job.
Start with a diagnostic.
The 90-Day Plan: a diagnostic of your marketing and a week-by-week plan, built in two weeks. Yours to keep, whether or not we run it.